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AARONPACKER

Facebook & Instagram Advertising

Being a small business, I understand how important it is to maximize the return on every dollar you invest into your campaigns. I believe I should be able to help businesses regardless of their budget. That’s why I offer one-time advertising services along with monthly advertising services.


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One-Time Services

Quick Audit

Analyze your Facebook presence, pixels on your site, content, and engagement. Run through a Strategy Assessment to collect #GCT (goals, content, and targeting). Deliver a document with your full breakdown of your audit.

Power Hour

Perform a Quick Audit and then have a one hour call to discuss and make recommendations. Record the call (Skype now has built in recording) and deliver it after the call with meeting notes.

Ads Tune Up

In addition to the Power Hour,
analyze Facebook ads account for common issues that we see (i.e. incorrect ad structure, frequency burnout, relevance score issues, improper selection of business objectives, budget allocation, content adjustments, and so forth). Thus, have the Power Hour, provide recommendations, implement recommendations, follow-up with a 30 minute call.

Pixel & Audience Setup

Make sure your Facebook pixels ring properly and that they are tracking event properly. Does not include complex shopping cart, dynamic audiences, or work beyond standard conversion tracking.


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Monthly Services

Ad Guidance

  • Social media audit.
  • No calls.
  • Watch our startup video how to start your first campaign. We provide lightweight ad tuning and maintenance on four ad campaigns that you create.

Basic

  • Social media audit.
  • ​Up to (2) active ad campaigns and two optimization cycles.
  • ​Access to our ad optimization software.
  • ​(1) Power Hour call each month to discuss strategy, performance, and recommendations. All content (images and copywriting) is provided by the client to design the ad.
  • Monthly report.

Basic +

  • Social media audit.
  • ​Up to (2) active ad campaigns and (2) optimization cycles.
  • ​Up to (1) retarget ad campaign.
  • ​Up to (1) active landing page or messenger bot.
  • ​Access to our ad optimization software.
  • ​(1) Power Hour call each month to discuss strategy, performance, and recommendations.
  • Ad Design Creative: You tell us what you would like and we’ll design and do the copywriting for your ad. We can use images sent to us, from your website, from your social channels, or from our library of stock images.
  • Monthly report.

Premium

  • Social media audit.
  • ​Up to (4) active ad campaigns and (2) optimization cycles.
  • ​Up to (2) retarget ad campaigns.
  • ​Up to (2) active landing pages.
  • ​Access to our ad optimization software.
  • ​(2) Power Hour calls each month to discuss strategy, performance and recommendations.
  • ​Full-service Facebook ads management.
  • ​You can have ad spend up to $8,000 per month.
  • ​Mail List Optimization; one follow up email (thank you for signing up, claim coupon/promo, etc.)
  • ​Ad Design Creative: You tell us what you would like and we’ll design and do the copywriting for your ad. We can use images sent to us, from your website, from your social channels, or from our library of stock images.
  • ​Monthly report.

Elite

  • Social media audit.
  • ​Up to (4) active ad campaigns and (2) optimization cycles.
  • ​Up to (2) retarget ad campaigns.
  • ​Up to (2) active landing pages.
  • ​Access to our ad optimization software.
  • ​(2) Power Hour calls plus on-call support.
  • ​You can have ad spend up to $10,000 Per Month
  • ​Mail List Optimization; one follow up email (thank you for signing up, claim coupon/promo, etc.)
  • ​Ad Content Session: (1) 3-5 hour session at one location.
  • ​HQ images and videos.
  • ​(3) 30-60 video clips.
  • ​ALL content is sent and OWNED by you. This is great content to use for future social media posts/boosted posts as well.
  • ​Free $200 of Facebook Ad Spend


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Case Studies

Restaurant Client Spent $50 & Generated $2,803

What Happens When You Spend $300 Per Day on Facebook Ads

Discovering a Businesses ACV (Average Customer Value) & AVV (Average Visitor Value)

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